NYX Blush in Cinnamon is a matte bright tangerine orange – so bright it’s almost neon when swatched. On the cheek it is a nice bright coral-orange color that applies and blends easily. Using a light hand with a fan brush yields a refreshing pinch of color to the cheeks. Surprisingly, it plays nicely with my cooler-toned skin. I think this would be a fantastic summer and/or special occasion color because the color it adds gives you that happy/healthy glow, even if it looks really scary in the pan!